June 5, 2013
Partners want to help, but they have many competing demands for their attention and their time. Your program needs its moment of fame to spark a potential partner’s interest. To get a partner on board, you should communicate concisely and specifically about your program: what’s so great about it, what it needs, and exactly how the partner can help. A 30-60 second elevator pitch is terrific to have ready, to roll off your tongue in case you run into a potential partner at an event, a meeting, or even at the grocery store!
Use this tool from Y4Y for guidance in developing your elevator pitch. Then once you have it ready, practice in front of a mirror and with colleagues and family members to get it down pat.
After you’ve mastered your elevator pitch, you can check off your June to-do!